The factors influence on consumers purchase intention and purchase decisions of organic food in Indonesia
DOI:
https://doi.org/10.61511/bioculture.v2i1.2024.877Keywords:
organic food, environmental awareness, purchase intention, consumers perceptionAbstract
Background: Organic products in Indonesia represent 0.03% of global demand. Health problems are one of the causes of increasing consumer awareness in the world to maintain health and reduce environmental impact. The organic market is growing, but obstacles awareness still prevents it. The purpose of this research is to examine the influence of health consciousness, perceived quality, and environmental awareness of organic food in Indonesia. Methods: A quantitative method was used and the data acquired through Google form. The research design method by conducting online questionnaires. The questionnaires were distributed online for those who have intention to purchase organic food in Indonesia. The total respondents in this research are 180. The data analysis design used in this research is Partial Least Square-based Structural Equation Modeling (PLS-SEM) using Smart-PLS, starting from the measurement of outer model, inner model, and hypothesis testing. Result: This study has 7 hypotheses and the results showed that health consciousness, perceived quality, directly influencing purchase decision and indirectly mediated by purchase intention. Conclusion: However, environmental awareness has no direct and indirect influence on consumer purchase decisions of organic food in Indonesia. Novelty/Originality of this study: Using the PLS-SEM method, this study provides in-depth insights into how these factors influence purchase intention, while environmental awareness does not show a significant influence.
References
Ahmed, N., Li, C., Khan, A., Qalati, S. A., Naz, S., & Rana, F. (2021). Purchase intention toward organic food among young consumers using theory of planned behavior: role of environmental concerns and environmental awareness. Journal of Environmental Planning and Management, 64(5), 796– 822. https://doi.org/10.1080/09640568.2020.1785404
Al-Taie, W. A. A., Rahal, M. K. M., AL-Sudani, A. S. A., & AL-Farsi, K. A. O.
(2015). Exploring the Consumption of Organic Foods in the United Arab Emirates. SAGE Open, 5(2), 1–12. https://doi.org/10.1177/2158244015592001
Ali, A., & Ahmad, I. (2016). Environment Friendly Products: Factors that Influence the Green Purchase Intentions of Pakistani Consumers. Pakistan Journal of Engineering, Technology & Science, 2(1). https://doi.org/10.22555/pjets.v2i1.697
Aman, A. H. L., Amran Harun, & Zuhail Hussein. (2012). The Influence of Environmental Knowledge and Concern on Green Purchase Intention: The Role of Attitude as a Mediating Variable. British Journal of Arts and Social Science, 7.
Ardiwinata, A. N., & Nursyamsi, D. (2012). Residu Pestisida di Sentra Produksi Padi di Jawa Tengah. Jurnal Pangan, 21(1), 39–58. https://jurnalpangan.com/index.php/pangan/article/view/103
Azzurra, A., Massimiliano, A., & Angela, M. (2019). Measuring sustainable food consumption: A case study on organic food. Sustainable Production and Consumption, 17, 95–107. https://doi.org/10.1016/j.spc.2018.09.007
Bai, L., Wang, M., & Gong, S. (2019). Understanding the antecedents of organic food purchases: The important roles of beliefs, subjective norms, and identity expressiveness. Sustainability (Switzerland), 11(11). https://doi.org/10.3390/su11113045
Barrett, G. E., Alexander, P. D., Robinson, J. S., & Bragg, N. C. (2016). Achieving environmentally sustainable growing media for soilless plant cultivation systems – A review. Scientia Horticulturae, 212, 220–234. https://doi.org/10.1016/j.scienta.2016.09.030
Basha, M. B., Mason, C., Shamsudin, M. F., Hussain, H. I., & Salem, M. A. (2015). Consumers Attitude Towards Organic Food. Procedia Economics and Finance, 31(15), 444–452. https://doi.org/10.1016/s2212-5671(15)01219-8
BPOM. (2019). Laporan Tahunan Pusat Data dan Informasi Obat dan Makanan Tahun 2019. Journal of Chemical Information and Modeling, 53(9), 1689– 1699.
https://www.pom.go.id/new/admin/dat/20200817/Laporan_Tahunan_2019_P usat_Data_dan_Informasi_Obat_dan_Makanan.pdf
BPS. (2020). Population Cencus. https://tasikmalayakota.bps.go.id/backend/images/Penduduk-di-Pulau-Jawa- 2020-ind.jpg
Cahyarani, I. (2018). the Influence of Healthy Lifestyle, Consumer Behaviour and Price Perception on the Purchase Intention for Organic Food. Jurnal Manajemen Bisnis Indonesia, Vol 7(3), 294–301.
Cheung, M. F. Y., & To, W. M. (2019). An extended model of value-attitude- behavior to explain Chinese consumers’ green purchase behavior. Journal of Retailing and Consumer Services, 50, 145–153. https://doi.org/10.1016/j.jretconser.2019.04.006
Coleman, L. J., Bahnan, N., Kelkar, M., & Curry, N. (2011). Walking The Walk : How The Theory Of Reasoned Action Explains Adult And. The Journal of Applied Business Research, 27(3), 107–116.
Curvelo, I. C. G., Watanabe, E. A. de M., & Alfinito, S. (2019). Purchase intention of organic food under the influence of attributes, consumer trust and perceived value. Revista de Gestao, 26(3), 198–211. https://doi.org/10.1108/REGE-01- 2018-0010
Debora Indriani, I. A., Rahayu, M., & Hadiwidjojo, D. (2019). The Influence of Environmental Knowledge on Green Purchase Intention the Role of Attitude as Mediating Variable. International Journal of Multicultural and Multireligious Understanding, 6(2), 627.
https://doi.org/10.18415/ijmmu.v6i2.706
Diantari, N. P. E., & Jokhu, J. R. (2021). Journal Ilmiah Manajemen dan Bisnis THE IMPACT OF INSTAGRAM AS A SOCIAL MEDIA TOOL ON CONSUMER PURCHASE DECISION ON NIKE. Journal Ilmiah
Manajemen Dan Bisnis THE IMPACT OF INSTAGRAM AS A SOCIAL MEDIA TOOL ON CONSUMER PURCHASE DECISION ON NIKE, 07(1), 116–127.
DiPietro, R. B., Remar, D., & Parsa, H. G. (2016). Health consciousness, menu information, and consumers’ purchase intentions: An empirical investigation. Journal of Foodservice Business Research, 19(5), 497–513. https://doi.org/10.1080/15378020.2016.1189744
Doorn, J. Van, & Verhoef, P. C. (2015). Drivers of and Barriers to Organic Purchase Behavior. Journal of Retailing, 91(3), 436–450. https://doi.org/10.1016/j.jretai.2015.02.003
Dubey, U. K. B., & Kothari, D. . (2022). Research Methodology: Techniques and Trends (1st Editio). Chapman & Hall.
Effendi, I., Ginting, P., Lubis, A. N., & Fachruddin, K. A. (2015). Analysis of Consumer Behavior of Organic Food in North Sumatra Province, Indonesia. Journal of Business and Management, 4(1), 44–58. https://doi.org/10.12735/jbm.v4i1p44
Etikan, I., & Bala, K. (2017). Sampling and Sampling Methods. Biometrics & Biostatistics International Journal, 5(6), 215–217.
https://doi.org/10.15406/bbij.2017.05.00149
Fisher, M. J., & Marshall, A. P. (2009). Understanding descriptive statistics. Australian Critical Care, 22(2), 93–97. https://doi.org/10.1016/j.aucc.2008.11.003
Foroni, F., Esmaeilikia, M., & Rumiati, R. I. (2022). What makes a food healthy? Sex differences in what is associated to healthiness evaluations. Food Quality and Preference, 96, 104438. https://doi.org/10.1016/j.foodqual.2021.104438
FutureLearn. (2017). The four pillars of sustainability. Futurelearn.Com.
Garcia, J. M., & Teixeira, P. (2017). Organic versus conventional food: A comparison regarding food safety. Food Reviews International, 33(4), 424–
https://doi.org/10.1080/87559129.2016.1196490
Genoveva, G., & Alamodi, A. (2022). The Influence of Purchasing Organic Food Among Expatriates in Indonesia. Indonesian Journal of Business and Entrepreneurship, 8. https://doi.org/10.17358/ijbe.8.1.136
Genoveva, G., Nugroho, K. G., & Kartawaria, F. N. (2022). the Generation Z Purchase Intention in Pls Coffee Shop. The 6th International Conference on Family Business and Entrepreneurship, 3(1), 49–55. http://e- journal.president.ac.id/presunivojs/index.php/ICFBE/article/view/3755/1185
Genoveva, G., & Syahrivar, J. (2020). Green Lifestyle among Indonesian Millennials: A Comparative Study between Asia and Europe. Journal of Environmental Accounting and Management, 8(4), 397–413. https://doi.org/10.5890/jeam.2020.12.007
Gero, R. (2022). Angka Keracunan Diprediksi Meningkat akibat Pestisida. Made for Minds. https://www.dw.com/id/angka-keracunan-diprediksi-meningkat- akibat-pestisida/a-60421165
Ghozali, I., & Latan, H. (2015). Partial least squares konsep, teknik dan aplikasi menggunakan program smartpls 3.0 untuk penelitian empiris. Badan Penerbit Undip.
Grimmer, M., & Miles, M. P. (2017). With the best of intentions: a large sample test of the intention-behaviour gap in pro-environmental consumer behaviour. International Journal of Consumer Studies, 41(1), 2–10. https://doi.org/10.1111/ijcs.12290
Guilabert, M., & Wood, J. A. (2012). USDA Certification of Food as Organic: An Investigation of Consumer Beliefs about the Health Benefits of Organic Food. Journal of Food Products Marketing, 18(5), 353–368. https://doi.org/10.1080/10454446.2012.685028
Gupta, S., & Gentry, J. W. (2018). Evaluating fast fashion: Examining its micro and the macro perspective. Eco-Friendly and Fair: Fast Fashion and Consumer Behaviour, April, 15–24. https://doi.org/10.4324/9781351058353-2
Guritno, S., & Rahardja, U. (2011). Theory and Application of IT RESEARCH: Metodologi Penelitian Teknologi Informasi. Andi.
Ha, H. Y., & Janda, S. (2012). Predicting consumer intentions to purchase energy- efficient products. Journal of Consumer Marketing, 29(7), 461–469. https://doi.org/10.1108/07363761211274974
Hair, Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2017). A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM).
Hair, Ringle, C. M., Danks, N. P., Hult, G. T. M., Sarstedt, M., & Ray, S. (2021). Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R: A
Workbook. In Structural Equation Modeling: A Multidisciplinary Journal. https://doi.org/10.1080/10705511.2022.2108813
Hair, Ringle, C. M., & Sarstedt, M. (2011). PLS-SEM: Indeed a silver bullet. Journal of Marketing Theory and Practice, 19(2), 139–152. https://doi.org/10.2753/MTP1069-6679190202
Hair, Risher, J. J., Sarstedt, M., & Ringle, C. M. (2019a). The Results of PLS-SEM Article information. European Business Review, 31(1), 2–24.
Hair, Risher, J., Sarstedt, M., & Ringle, C. (2019b). When to use and how to report the results of PLS-SEM. European Business Review, 31(1), 2–24.
Hair, Sarstedt, M., Hopkins, L., & G. Kuppelwieser, V. (2014). Partial least squares structural equation modeling (PLS-SEM). European Business Review, 26(2), 106–121. https://doi.org/10.1108/EBR-10-2013-0128
Ham, M., Horvat, M., & Mrčela, D. (2016). The level of environmental knowledge, awareness, attitudes and practices among UKM students. Ekonomski Vjesnikjesnik/Econviews, 1, 159–176.
Hanaysha, J. R. (2018). An examination of the factors affecting consumer’s purchase decision in the Malaysian retail market. PSU Research Review, 2(1), 7–23. https://doi.org/10.1108/PRR-08-2017-0034
Hansmann, R., Baur, I., & Binder, C. R. (2020). Increasing organic food consumption: An integrating model of drivers and barriers. Journal of Cleaner Production, 275, 123058. https://doi.org/10.1016/j.jclepro.2020.123058
Health, S. of public. (2023). Sustainability. The President and Fellows of Harvard College.
Henseler, J., Ringle, C. M., & Sarstedt, M. (2015). A new criterion for assessing discriminant validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science, 43(1), 115–135. https://doi.org/10.1007/s11747-014-0403-8
Hidayat, A. (2018). PLS SEM: Pengukuran Kecocokan Model (Inner dan Outer). https://www.statistikian.com/2018/08/pls-sem-pengukuran-kecocokan- model-inner-dan-outer.html
Huang, C.-C., Wang, Y.-M., Wu, T.-W., & Wang, P.-A. (2013). An Empirical Analysis of the Antecedents and Performance Consequences of Using the Moodle Platform. International Journal of Information and Education Technology, 3(2), 217–221. https://doi.org/10.7763/ijiet.2013.v3.267
Huang, C. H., Lings, I., Beatson, A., & Chou, C. Y. (2017). Promoting consumer environmental friendly purchase behaviour: a synthesized model from three short-term longitudinal studies in Australia. Journal of Environmental Planning and Management, 61(12), 2067–2093. https://doi.org/10.1080/09640568.2017.1381590
Huang, H. C., Lin, T. H., Lai, M. C., & Lin, T. L. (2014). Environmental consciousness and green customer behavior: An examination of motivation crowding effect. International Journal of Hospitality Management, 40, 139–
https://doi.org/10.1016/j.ijhm.2014.04.006
Humaira, A., & Hudrasyah, H. (2016). Factors Influencing the Intention To Purchase and Actual Purchase Behavior of Organic Food. Journal of Business and Management, 5(4), 581–596.
INN, A. (2020). Discriminant Validity through Fronell-Larcker Criterion. The Academic Theme and Hugo. https://www.analysisinn.com/post/discriminant-
validity-through-fronell-larcker-criterion/
Iqbal, J., Yu, D., Zubair, M., Rasheed, M. I., Khizar, H. M. U., & Imran, M. (2021). Health Consciousness, Food Safety Concern, and Consumer Purchase Intentions Toward Organic Food: The Role of Consumer Involvement and Ecological Motives. SAGE Open, 11(2). https://doi.org/10.1177/21582440211015727
Jonathan, S., & Tjokrosaputro, M. (2022). The Effect of Attitude, Health Consciousness, and Environmental Concern on the Purchase Intention of Organic Food in Jakarta. Proceedings of the Tenth International Conference on Entrepreneurship and Business Management 2021 (ICEBM 2021), 653(Icebm 2021), 567–574. https://doi.org/10.2991/aebmr.k.220501.086
Khare, A. (2015). Antecedents to green buying behaviour: A study on consumers in an emerging economy. Marketing Intelligence and Planning, 33(3), 309–
https://doi.org/10.1108/MIP-05-2014-0083
Kim, H. J., Park, J., Kim, M. J., & Ryu, K. (2013). Does perceived restaurant food healthiness matter? Its influence on value, satisfaction and revisit intentions in restaurant operations in South Korea. International Journal of Hospitality Management, 33(1), 397–405. https://doi.org/10.1016/j.ijhm.2012.10.010
Konuk, F. A. (2018). Antecedents of pregnant women’s purchase intentions and willingness to pay a premium for organic food. British Food Journal, 120(7), 1561–1573. https://doi.org/10.1108/BFJ-11-2017-0631
Konuk, F. A. (2019). The influence of perceived food quality, price fairness, perceived value and satisfaction on customers’ revisit and word-of-mouth intentions towards organic food restaurants. Journal of Retailing and Consumer Services, 50(February), 103–110. https://doi.org/10.1016/j.jretconser.2019.05.005
Kotler, P., & Armstrong, G. (2014). Principles of Marketing 15th: Global Edition.
In Principles of Marketing. Pearson.
Kotler, P., & Keller, K. L. (2006). Marketing management. Pearson Prentice Hall. Kriwy, P., & Mecking, R.-A. (2012). Health and environmental consciousness, costs of behaviour and the purchase of organic food. International Journal of Consumer Studies, 36(1), 30–37. https://doi.org/10.1111/j.1470-
2011.01004.x
Kusumaningsih, D., Irianto, H., & Antriyandarti, E. (2019). Effects of health consciousness and environmental attitude on intention towards organic food purchase. IOP Conference Series: Materials Science and Engineering, 633(1). https://doi.org/10.1088/1757-899X/633/1/012052
Kutnohorská, O., & Tomšík, P. (2013). Consumers’ perception of the health aspects of organic food. Agricultural Economics (Czech Republic), 59(7), 293–299. https://doi.org/10.17221/142/2012-agricecon
Laureti, T., & Benedetti, I. (2018). Exploring pro-environmental food purchasing behaviour: An empirical analysis of Italian consumers. Journal of Cleaner Production, 172, 3367–3378. https://doi.org/10.1016/j.jclepro.2017.11.086
Lee, H.-J., & Hwang, J. (2016). The driving role of consumers’ perceived credence attributes in organic food purchase decisions: A comparison of two groups of consumers. Food Quality and Preference, 54, 141–151. https://doi.org/10.1016/j.foodqual.2016.07.011
Liang, R.-D. (2016). Predicting intentions to purchase organic food: the moderating
effects of organic food prices. British Food Journal, 118(1), 183–199. https://doi.org/10.1108/BFJ-06-2015-0215
Liu, C., & Zheng, Y. (2019). The Predictors of Consumer Behavior in Relation to Organic Food in the Context of Food Safety Incidents: Advancing Hyper Attention Theory Within an Stimulus-Organism-Response Model. Frontiers in Psychology, 10. https://doi.org/10.3389/fpsyg.2019.02512
Luviana, S. (2013). Persepsi Produk Organik dan Minat Beli Konsumen (Studi pada Mahasiswa Universitas Sebelas Maret). Fokus Manajerial, 12, 58–66.
Maciejewski, G. (2012). Perceived risk in purchasing decisions of the Polish consumers–Model-based approach. Journal of Economics & Management, 8(January 2012), 37–52.
Mahesh, N. (2013). Consumer’s Perceived value, Attitude and Purchase Intention of Green Products. Management Insight, 9.
Manaloor, V., SRIVASTAVA, D., & ISLAM, S. (2016). GROWTH OF ORGANIC FOOD INDUSTRY IN INDIA. AGROFOR, 1(2), 69–76.
https://doi.org/10.7251/AGRENG1602069M
Manuela, V.-Z., Manuel, P.-R., Murgado-Armenteros Eva, M., & José, T.-R. F. (2013). The Influence of the Term ‘Organic’ on Organic Food Purchasing Behavior. Procedia - Social and Behavioral Sciences, 81, 660–671. https://doi.org/10.1016/j.sbspro.2013.06.493
Maslim, H., & Pasaribu, L. H. (2021). The Influences of Social Media Marketing, Service Quality and EWOM on Purchase Intention. Enrichment: Journal of Management, 12, 18–23. https://enrichment.iocspublisher.org/index.php/enrichment/article/view/147
Massin, O. (2017). Towards a definition of efforts. Motivation Science, 3(3), 230–
https://doi.org/10.1037/mot0000066
Memon, M. A., Ramayah, T., Cheah, J.-H., Ting, H., Chuah, F., & Cham, T. H. (2021). Pls-Sem Statistical Programs: a Review. Journal of Applied Structural Equation Modeling, 5(1), i–xiv. https://doi.org/10.47263/jasem.5(1)06
Minaka, I. A. D. A., Sawitri, A. A. S., & Wirawan, D. N. (2016). Hubungan Penggunaan Pestisida dan Alat Pelindung Diri dengan Keluhan Kesehatan pada Petani Hortikultura di Buleleng, Bali. Public Health and Preventive Medicine Archive, 4(1), 74–81. https://doi.org/10.15562/phpma.v4i1.60
Mishal, A., Dubey, R., Gupta, O. K., & Luo, Z. (2017). Dynamics of environmental consciousness and green purchase behaviour: an empirical study. International Journal of Climate Change Strategies and Management, 9(5), 682–706. https://doi.org/10.1108/IJCCSM-11-2016-0168
Molinillo, S., Vidal-Branco, M., & Japutra, A. (2020). Understanding the drivers of organic foods purchasing of millennials: Evidence from Brazil and Spain. Journal of Retailing and Consumer Services, 52.
https://doi.org/10.1016/j.jretconser.2019.101926
Moses, M. (2020). What is low-carbon energy? EDF. https://www.edfenergy.com/energywise/low-carbon-energy#:~:text=What does the term “low,fossil fuels and volcanic eruptions.
Mostafa, M. M. (2006). Journal of International Consumer Marketing Antecedents of Egyptian Consumers ’ Green Purchase Intentions Antecedents of Egyptian Consumers ’ Green Purchase Intentions : A Hierarchical Multivariate. Journal of International Consumer Marketing, July 2013, 97–126.
https://doi.org/10.1300/J046v19n02
Najib, M., Sumarwan, U., & Septiani, S. (2020). ORGANIC FOOD MARKET IN JAVA AND BALI : CONSUMER PROFILE AND MARKETING CHANNEL
ANALYSIS Pasar Pangan Organik di Jawa dan Bali : Profil Konsumen dan Analisis Saluran Pemasaran The Indonesian government has long been concerned with organic farming . Organic . 283–304.
Najib, M., Sumarwan, U., Septiani, S., Waibel, H., Suhartanto, D., & Fahma, F. (2022). Individual and Socio-Cultural Factors as Driving Forces of the Purchase Intention for Organic Food by Middle Class Consumers in Indonesia. Journal of International Food and Agribusiness Marketing, 34(3), 320–341. https://doi.org/10.1080/08974438.2021.1900015
NapoleonCat. (2022). Instagram users in Indonesia. https://napoleoncat.com/stats/instagram-users-in-indonesia/2022/12/
Nekmahmud, M., & Farkas, M. F. (2020). Why not green marketing? Determinates of consumers’ intention to green purchase decision in a new developing nation. Sustainability (Switzerland), 12(19), 1–31. https://doi.org/10.3390/su12197880
Nguyen, D. T., & Truong, D. C. (2021). The Impact of Psychological and Environmental Factors on Consumers’ Purchase Intention toward Organic Food: Evidence from Vietnam. Journal of Asian Finance, Economics and Business, 8(1), 915–925. https://doi.org/10.13106/jafeb.2021.vol8.no1.915
Oh, H., & Kim, K. (2017). Customer satisfaction, service quality, and customer value: years 2000-2015. International Journal of Contemporary Hospitality Management, 29(1), 2–29. https://doi.org/10.1108/IJCHM-10-2015-0594
Okada, T., Tamaki, T., & Managi, S. (2019). Effect of environmental awareness on purchase intention and satisfaction pertaining to electric vehicles in Japan. Transportation Research Part D: Transport and Environment, 67(2019), 503–
https://doi.org/10.1016/j.trd.2019.01.012
Organic Trade Association. (2020). COVID-19 will shape organic industry in 2020 after banner year in 2019. https://ota.com/news/press-releases/21328
OrganicTradeAssociation. (2023). Organic Indonesia. Organic Trade Association. Paakki, M., Sandell, M., & Hopia, A. (2019). Visual attractiveness depends on colorfulness and color contrasts in mixed salads. Food Quality and Preference,
, 81–90. https://doi.org/10.1016/j.foodqual.2019.04.004
Pacho, F. (2020). What influences consumers to purchase organic food in developing countries? British Food Journal, 122(12), 3695–3709. https://doi.org/10.1108/BFJ-01-2020-0075
Parashar, S., Singh, S., & Sood, G. (2023). Examining the role of health consciousness, environmental awareness and intention on purchase of organic food: A moderated model of attitude. Journal of Cleaner Production, 386, 135553. https://doi.org/10.1016/j.jclepro.2022.135553
Paul, J., Modi, A., & Patel, J. (2016). Predicting green product consumption using theory of planned behavior and reasoned action. Journal of Retailing and Consumer Services, 29, 123–134. https://doi.org/10.1016/j.jretconser.2015.11.006
Paul, J., & Rana, J. (2012). Consumer behavior and purchase intention for organic food. Journal of Consumer Marketing, 29(6), 412–422. https://doi.org/10.1108/07363761211259223
Pavolini, E., & Macmillan, P. (2013). Health Care Systems in Europe under Austerity. In Health Care Systems in Europe under Austerity. https://doi.org/10.1057/9780230369627
Pearson, D., Henryks, J., & Jones, H. (2011). Organic food: What we know (and do not know) about consumers. Renewable Agriculture and Food Systems, 26(2), 171–177. https://doi.org/10.1017/S1742170510000499
Pércsi, K. N., & Fogarassy, C. (2019). Important influencing and decision factors in organic food purchasing in Hungary. Sustainability (Switzerland), 11(21). https://doi.org/10.3390/su11216075
Prakash, G., Singh, P. K., & Yadav, R. (2018). Application of consumer style inventory (CSI) to predict young Indian consumer’s intention to purchase organic food products. Food Quality and Preference, 68, 90–97. https://doi.org/10.1016/j.foodqual.2018.01.015
Prita, A. W., Mangkurat, R. B., & Mahardika, A. (2021). Potensi rumput laut Indonesia sebagai sumber serat pangan alami. Science Technology and Management Journal, 1(2), 41-46.
PrecedenceResearch. (2022). Organic Food Market (By Product: Fruits and vegetables, Dairy products, Meat, fish and poultry, Frozen foods, Others; By Distribution Channel: Online, Offline) - Global Industry Analysis, Size, Share, Growth, Trends, Regional Outlook, and Forecast 2022-20. Precedenceresearch.Com.
Prentice, C., Chen, J., & Wang, X. (2019). The influence of product and personal attributes on organic food marketing. Journal of Retailing and Consumer Services, 46, 70–78. https://doi.org/10.1016/j.jretconser.2017.10.020
Rahmiati, F., Tahir, M. N. H., & Mubarak, Z. (2017). Corporate image influencing customers’ purchase decision in minimarket in Bekasi. Advanced Science Letters, 23(8), 7838–7840. https://doi.org/10.1166/asl.2017.9589
Rana, J., & Paul, J. (2017). Consumer behavior and purchase intention for organic food: A review and research agenda. Journal of Retailing and Consumer Services, 38, 157–165. https://doi.org/10.1016/j.jretconser.2017.06.004
Ridwan, M. (2017). Buletin Pemantauan Ketahanan Pangan indonesia Fokus Khusus: Tren konsumsi dan produksi buah dan sayur. BMKG, 8. https://www.bmkg.go.id/berita/?p=buletin-pemantauan-ketahanan-pangan- indonesia-vol-8-november-2017&lang=ID&tag=buletin-iklim
Ritchie, E. J. (2017). Good Intentions: Why Environmental Awareness Doesn’t Lead to Green Behavior. Forbes. https://www.forbes.com/sites/uhenergy/2017/06/30/good-intentions-why- environmental-awareness-doesnt-lead-to-green-behavior/?sh=358bda9457d9
Rosmaniar, A., Oktaviani, M., & Mauliddah, N. (2021). Public Relation Moderates Between Sales Promotion With Purchase Decisions On XX Ready Foods In 2020. Jurnal Ekonomi Dan Bisnis Dharma Andalas, 23(1), 27–36. https://doi.org/10.47233/jebd.v23i1.160
Rowley, J. (2014). Designing and using research questionnaires. Management Research Review, 37(3), 308–330. https://doi.org/10.1108/MRR-02-2013-
Rubio, N., Oubiña, J., & Villaseñor, N. (2014). Brand awareness-Brand quality inference and consumer’s risk perception in store brands of food products. Food Quality and Preference, 32(PC), 289–298. https://doi.org/10.1016/j.foodqual.2013.09.006
Rueter, G. (2022). Rising pesticides use harming farmers, environment: report.
Made for Minds. https://www.dw.com/en/pesticide-atlas-2022/a-60390427
Sadiq, M. A., Rajeswari, B., Ansari, L., & Danish Kirmani, M. (2021). The role of food eating values and exploratory behaviour traits in predicting intention to consume organic foods: An extended planned behaviour approach. Journal of Retailing and Consumer Services, 59, 102352.
https://doi.org/10.1016/j.jretconser.2020.102352
Sarwono, J., & Narimawati, U. (2015). Membuat Skripsi, Tesis, Dan Disertasi Dengan Partial Least Square SEM (PLS- SEM). Andi.
Sekaran, U., & Bougie, R. (2010). Research Methods for Business: A Skill Building Approach. John Wiley & Sons.
Setiawati, H., Hartoyo, H., & Simanjuntak, M. (2018). Analysis on Intention of Purchasing Organic Foods by The Undergraduate Students of IPB Using The Theory of Planned Behavior Approach. Jurnal Manajemen Dan Agribisnis, 15(2), 198–207. https://doi.org/10.17358/jma.15.2.198
Shaddix, R. S. (2021). No Title. Forbes. https://www.forbes.com/sites/rebeccasadwick/2021/01/14/how-to-prioritize- features-that-get-customers-to-buy-understanding-what-influences- willingness-to-pay/?sh=4607670c297b
Shafie, F. A., & Rennie, D. (2012). Consumer Perceptions Towards Organic Food. Procedia - Social and Behavioral Sciences, 49, 360–367. https://doi.org/10.1016/j.sbspro.2012.07.034
Shrestha, A., & Baral, S. (2019). Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke. International Journal of Agriculture, Environment and Food Sciences, 3(2), 58–61. https://doi.org/10.31015/jaefs.2019.2.2
Singh, A., & Verma, P. (2017). Factors influencing Indian consumers’ actual buying behaviour towards organic food products. Journal of Cleaner Production, 167, 473–483. https://doi.org/10.1016/j.jclepro.2017.08.106
Sisca, S., Lusardi, P., La Milia, V., Amici, G., Santarelli, S., Virga, G., Basile, C., Bertoli, S., Bonofiglio, R., Del Rosso, G., Feriani, M., Galli, E., Gallieni, M., Gambaro, G., Sandrini, M., Sisca, S., Cancarini, G., & Ladarola, G. M. (2013). Peritoneal ultrafiltration in patients with advanced decompensated heart failure. Journal of Nephrology, 26(SUPPL.21). https://doi.org/10.5301/JN.2013.11639
Sivaram, M., Munawar, N. A., & Ali, H. (2019). DETERMINATION OF PURCHASE INTENTION THROUGH BRAND AWARENESS AND PERCEIVED QUALITY. 1(2), 112–124. https://doi.org/10.31933/DIJMS
Slamet, A., Nakayasu, A., & Bai, H. (2016). The Determinants of Organic Vegetable Purchasing in Jabodetabek Region, Indonesia. Foods, 5(4), 85. https://doi.org/10.3390/foods5040085
Smith, L. (2021). What is Buying intent: definition, data and interpretation.
Snov.Io. https://snov.io/glossary/buying-intent/
Somasundram, C., Razali, Z., & Santhirasegaram, V. (2016). A review on organic food production in Malaysia. Horticulturae, 2(3). https://doi.org/10.3390/horticulturae2030012
Soylemez, K. C. (2021). 4W of user-generated content: why who we are and where we post influence what we post. Journal of Research in Interactive Marketing, 15(3), 386–400. https://doi.org/10.1108/JRIM-06-2019-0093
Spangler, C. S., Brandeau, M. L., Hunter, G. E., Bavinger, J. C., Pearson, M.,
Eschbach, P. J., Sundaram, V., Liu, H., Schirmer, P., & Stave, C. (2012). Correction: Are Organic Foods Safer or Healthier Than Conventional Alternatives? Annals of Internal Medicine, 157(9), 680. https://doi.org/10.7326/0003-4819-157-9-201211060-00026
Statistics Indonesia. (2021). Jumlah Penduduk Menurut Kelompok Umur dan Jenis Kelamin. https://www.bps.go.id/indikator/indikator/view_data_pub/0000/api_pub/YW 40a21pdTU1cnJxOGt6dm43ZEdoZz09/da_03/1
Sugiyono. (2017). Metode penelitian bisnis: pendekatan kuantitatif, kualitatif, kombinasi, dan R&D. Penerbit CV. Alfabeta: Bandung, 225.
Suharjo, B., Ahmady, M., & Ahmady, M. R. (2016). Indonesian Consumers’ Attitudes towards Organic Products. Advances in Economics and Business, 4(3), 132–140. https://doi.org/10.13189/aeb.2016.040303
Suki, N. M. (2013). Green awareness effects on consumers’ purchasing decision: Some insights from Malaysia. International Journal of Asia-Pacific Studies, 9(2), 49–63.
Teng, C.-C., & Lu, C.-H. (2016). Organic food consumption in Taiwan: Motives, involvement, and purchase intention under the moderating role of uncertainty.
Appetite, 105, 95–105. https://doi.org/10.1016/j.appet.2016.05.006
the Influence of Healthy Lifestyle , Consumer Behaviour and. (2018). Jurnal Manajemen Bisnis Indonesia, 7(3), 294–301.
Varanasi, A. (2019). Is Organic Food Really Better for the Environment?
News.Climate.Columbia.Edu.
Wang, J., Pham, T. L., & Dang, V. T. (2020). Environmental consciousness and organic food purchase intention: A moderated mediation model of perceived food quality and price sensitivity. International Journal of Environmental Research and Public Health, 17(3), 850.
https://doi.org/10.3390/ijerph17030850
Wang, J., Tao, J., & Chu, M. (2020). Behind the label: Chinese consumers’ trust in food certification and the effect of perceived quality on purchase intention. Food Control, 108, 106825. https://doi.org/10.1016/j.foodcont.2019.106825
Watson, E. (2015). Younger consumers are trending toward more health-conscious eating. http://www.huffingtonpost.com/elwood-d-watson/younger- consumers-are-tre_b_6632166.html
Wee, C. S., Shoki, M., Zakuan, N., & Tajudin, M. N. M. (2014). Consumers Perception, Purchase Intention and Actual Purchase Behavior of Organic Food Products. Rev. Integr. Bus. Econ. Res, 3(2), 378. www.sibresearch.org
Wekeza, S. V., & Sibanda, M. (2019). Factors influencing consumer purchase intentions of organically grown products in shelly centre, port shepstone, South Africa. International Journal of Environmental Research and Public Health, 16(6), 969. https://doi.org/10.3390/ijerph16060956
Willer, H., Schlatter, B., Trávnícek, J., Kemper, L., & Lernoud, J. (2020). The world of organic agriculture statistics and emerging trends 2020.
Wojciechowska-Solis, J., & Barska, A. (2021). Exploring the preferences of consumers’ organic products in aspects of sustainable consumption: The case of the polish consumer. Agriculture (Switzerland), 11(2), 1–17. https://doi.org/10.3390/agriculture11020138
Yadav, R. . & P. G. S. (2016). Intention to purchase organic food among young
consumers: Evidences from a developing nation.
Zainal, H. (2020). Pengaruh Faktor Penentu Pribadi Praktik Pemasaran Hijau dan Hambatan Harga Terhadap Perilaku Pembelian Produk Pangan Organik di Supermarket Indonesia. Sistem Informasi, 2(September), 60–69. https://doi.org/10.31933/JEMSI
Published
How to Cite
Issue
Section
Citation Check
License
Copyright (c) 2024 Bioculture Journal
This work is licensed under a Creative Commons Attribution 4.0 International License.