Wahyudi DA, Daryanti S. The influence of the friendship factor on social media on the intention to continue social shopping and social media participation: A study on generation Z. ICESE [Internet]. 2025 Jul. 29 [cited 2025 Aug. 1];3(1):18-33. Available from: https://journal-iasssf.com/index.php/ICESE/article/view/2137